How to Write a Great Business Case Study
Case study is one of the most valuable tools which you can use to promote your business. Today, the businesses are facing immense competition to fulfil the desires of their customers. Furthermore, they are coping up with the ever changing and challenging circumstances in which they have to provide the best to their customers within their cost constraints.
If you are able to prepare a good case study, you can make tremendous progress in your business. A good case study takes a lot of hard work, determination, persistence and time.
Instructions
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1
First of all, you have to understand what kind of a case study you want to prepare. Mostly, a case study is composed of four components which are situation, problem, solution and evaluation.
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2
In the first stage, you have to assess the situation in which your business is operating its activities. You have to analyse the market situation. How many competitors are there in the market? How many customers are looking for your products? What are the current the government policies? Whether you can take any help from the government policies? How many suppliers you have? Where the economy is going? What is the future of your business? Are there any chances of growth?
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3
After knowing the situation of your business, you have to work on defining your problem area. It is extremely important for you to understand your problem well because if you don’t know your issue, you cannot be able to solve it. Problem identification is the most important part in preparing a case study and is usually the most difficult one too. Therefore, you have to pay a lot of attention to understand your problem.
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4
In order to present the necessary solutions to the given problem or problems, you will have to study the literature. If you can’t find any suitable solution for your problem, you will have to find it out yourself for which you may have to develop certain frameworks.
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5
The final step is to evaluate your work. You have to compare the actual results of your solutions after implementation with the standards which you set before. If the actual results are not up to your expectations, you can make further improvements. But, if the results are not up to the mark, you will have to go back and repeat the whole process so as to know where you did mistake.
