How to Generate Business Lead from Linkedin
We are living in an era of online social networking, with a number of sites encouraging their users to communicate to people all across the globe while sitting on their computers. Linkedin is one of the major online social networking sites, which allows its users to make their profiles and share their information. You can create a linkedin profile for your own self as well as for your business. Through linkedin, you can connect to unlimited number of people from all parts of the world and can exchange information. According to some analysts, it is better to communicate through linkedin only with people you personally know.
Using your linkedin account for the promotion of your business is not a child’s play. However, by following the below given guidelines, you can definitely generate business leads using linkedin.
Instructions
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1
Selection of account
Selecting the right type of an account on linkedin is very tricky as it does not charge you anything for your personal account but Business, Business Pro and Business Plus accounts do contain different charges. However, business accounts give more options to the users as you can promote your products through sending emails to even those who are not a part of your network. Selecting the right business account as per your requirements is crucial as it can help you generate leads. -
2
Make a profile
Once you have selected the right sort of account, the next step is to create a profile, which appropriately describes your past educational background, experience, skills, achievements and history. Do read the instructions carefully while making a profile. -
3
Target your network
If you are looking to generate business leads through linkedin, it is imperative to target the right audience. You should send invitations to all your friends, colleagues and acquaintances to join your network. You can create a group of your own in your pursuit to promote your business. -
4
Share updates
In order to keep your network interested in your account, it is imperative for you to share latest updates about your business. -
5
Ask friends
You must be having a number of friends working in different companies or who are self-employed. By urging your friends, you can increase your tendency of generating business leads through linkedin. -
6
Share the URL
Most of the internet users have accounts on major social networking sites like Twitter and Facebook. You can share the link of your linkedin profile on your Facebook wall and tweets. You can also have the URL of your linkedin account with your email signature, which is going to increase the number of visitors on your profile.
