How to Sponsor a Writing Contest

Sponsoring a writing contest is a useful method not only to encourage young writers but also to promote the sponsor’s cause. Mostly, sponsors announce prizes for best writers. These rewards ensure the maximum participation in the event and ultimately scale of the event ensures the maximum promotion of sponsor. This is a complete chain and can help you in making best out of the event.

Though, sponsoring a writing contest does not require any special skills but you always need to keep some important things in mind.

Instructions

  • 1

    Target audience:

    First of all, you should know your target audience. Mostly, writing contest invite students to participate but sometimes mature writers are also encouraged to send their samples on a specific topic. Knowing the target audience will help you to devise a strategy to conduct this writing contest.

  • 2

    Know the objectives:

    Next thing you need to do is to find out the objectives of this contest. If you are running a non-profit organisation then the objective can be an awareness campaign. However, if you are doing it for commercial purpose then business promotion will be the only objective. You must know your goals before starting a venture as it will help you to make that venture more fruitful.

  • 3

    Select a topic:

    After getting into right frame of mind, you should decide a topic on which your contestants will write an essay, story or a piece of poetry. Again, if you are organising this writing contest for spreading awareness about something then your topic will cover that issue. If this contest is just a promotional activity then topics will be about your business.

  • 4

    Categories:

    Your next step will be to decide categories. You can divide your contestants into three categories youngsters, amateur and professionals. However, it completely depends on the nature of your competition.

  • 5

    Rules of the competition:

    To avoid any unwanted and unpleasant situation, you will have to make some rules. For instance, you may direct one contestant to submit his/her entry in just one category to ensure that everybody gets an equal chance to win the prize. You should also decide the prizes.

  • 6

    Announce the competition:

    After making all the arrangements, you will announce the event and give a deadline for entries.

  • 7

    Review the samples and announce the winners:

    Last but not the least, you will ask the jury to review the material and decide the winners. Arrange an award ceremony and honour the writers.

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