How to Use Yelp for Business Owners
If you are a local business owner, you can take a lot of help from Yelp to expand your business through social networking. Furthermore, it helps to increase your customer base and provide you some valuable services to increase your product line by assessing the growing needs of the society.
Yelp is one of the best social review websites on the internet and a lot of businesses use it to advertise their products and services in order to attract customers. If you are looking forward to use Yelp to achieve higher growth level in your business, you can take help from the given steps.
Instructions
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1
In order to use Yelp for your business, you will have to know few basic points first. If you have recently started your business, search for it on the website and select the link ‘Work here? Unlock this Business Page’. You need to claim the ownership of your business first, otherwise others can add incorrect information about it due to which you may suffer afterwards. To get more specific information, you have to create a business account on Yelp.
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2
After making an account on Yelp, you have to start surfing your major competitors in the market. See what your competitors are providing to their customers. Moreover, you have to look for the reviews of the customers regarding your competitors’ products and services. Don’t forget to see the ratings of your competitors. By taking a look at your competitors, you will be able to find a room to make improvements in your own products or services so as to get competitive edge over others.
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3
After visiting your competitors’ profiles, you have to create your own business profile on Yelp. Try to make your profile different from your competitors and present things in a more striking way to catch the attention of your customers. Besides, you have to put all the information regarding your business. It is to be noted that you should only provide information regarding the products and services which you are currently offering or which you can offer in the near future. You should also use some images to make your business profile more attractive.
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4
You must keep a check on all the reviews from your customers in order to see what they desire from your business. In addition, you should also give timely replies to their queries.