Solicitation Appeal Letter
A solicitation appeal letter is written in response to a disapproved solicitation request. Typically solicitation requests are written for fund raising or asking for help/assistance for a cause beneficial to a community.
Generally such letters are written by the heads or people in charge of such charity groups, and are addressed to organizations or individuals known to support philanthropy. If you a solicitation request of yours was turned down, refer to the following guide to find out how to write a solicitation appeal letter and use the sample and template provided for reference.
Tips for Writing a Solicitation Appeal Letter
- Maintain a formal and professional tone throughout the letter
- Refrain from ‘pleading’ or pushing for money and support
- Explain your cause or mission and its benefit
- Elaborate how the assistance you are seeking will further your cause
- Clearly restate the help or assistance you require
- Sign or stamp the letter officially
Instructions
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1
Sample of a Solicitation Appeal Letter
Darren Clarke
President
Dancing for the Challenged
ABC Road, London 777640
April 16, 2013
To:
James Anderson
President
XYZ Company
Baker Street, London 777791
Dear Mr. Anderson,
I would humbly like to request a reconsideration of our solicitation letter, sent to your company on the 10 of April, 2013.
As we stated earlier, we run an organization where physically and mentally challenged children are trained in dancing and singing to allow them to enjoy life and its colors like everyone else.
I am proud to inform you that our best dancing group, consisting of 16 children (8 girls and 8 boys), is capable of participating in the upcoming mega dance competition in the United States.
However, the entry fee for the competition and the travel and lodging costs are unfortunately too high for our organization to sponsor.
Knowing how much your organization has contributed to social work, especially for challenged children, we decided to reach out to you for financial help regarding the matter.
We require a total of $6,000 dollars (the details of which will be made transparent and accessible to you) to cover our costs for the competition.
Even if our group does not win, I believe that their performance, and the resulting exposure and awareness will attract more people (from around the world) to support our cause and mission.
Hence, I once again request you to reconsider our request.
Thank you for your time and consideration.
Regards,
Darren Clarke -
2
Template of Solicitation Appeal Letter
[Your Name]
[Your Designation]
[Your Group/Organization Name]
[Your Address]
[Date]
[Recipient’s Name]
[Recipient’s Designation]
[Name of Institute/Company]
[Recipient’s Address]
Dear [Recipient’s Name],
Our organization (Your organization’s name) works for (Your mission) and serves (Number of people/children served). Since there are no major sources of revenue, we work with the kind donations and assistance we receive from philanthropists such as yourself and certain governmental organizations.
We sent you a solicitation request for (Funding/assistance/financial help) on (Date of initial request), which was unfortunately turned down.
However, we would like to request reconsideration on the grounds that our cause benefits (Benefits of your cause) and if successful, we will be able to (Projected goals).
Given how important this is to us and our organization, we appeal that you consider our request and agree to sponsor our cause.
Looking forward to your response,
Regards,
[Your Name]
